Sleep Tourism: Hotels Elevate Rest with Pillow Menus and Sleep Concierges

Sleep tourism is an emerging trend where travelers focus their holidays on achieving quality sleep. As studies show that 35% of people feel they don’t get enough sleep, it’s no wonder they are turning to travel as a means to stabilize their circadian rhythms.

Traveling for sleep might seem overindulgent, but numerous hotels are now offering innovative services to ensure guests achieve a restful night. Here are some of the standout features hotels are introducing to support sleep tourism:

BLESS Hotel Madrid, Spain: Science-Based Deep Sleep

Located in Madrid’s glamorous Golden Mile, the five-star BLESS Hotel Madrid offers the BLESS Wellbeing Terrace Villa. This suite features the HOGO Bed Wellness Experience, which uses a patented silver and graphite mesh mattress to protect against electromagnetic pollution, aiming to boost the immune system and increase melatonin levels.

Grand Hotel Tremezzo, Italy: Natural Sleep Remedies

Situated on the picturesque Lake Como, Grand Hotel Tremezzo’s Lake Como Sleep Ritual at their award-winning T Spa uses plants and herbs indigenous to the area. This 110-minute total body experience is designed to promote deeper sleep through natural remedies.

Unplugged, UK: Off-Grid Digital Detox

Unplugged’s off-grid cabins across the UK, including locations near London and Manchester, offer a digital detox experience. Guests place their devices in a lockbox for 72 hours, providing a nature-immersed, screen-free environment. Each cabin is equipped with a basic Nokia phone for emergencies, encouraging a technology-free retreat for improved sleep.

Zedwell, London, UK: Quiet Amid Chaos

Located in the heart of London’s Piccadilly Circus, Zedwell offers 750 soundproof, windowless rooms designed for restful sleep. The hotel employs air-purified cocoons with cozy lights and soothing scents to create a serene sleeping environment, free from external noise and light disturbances.

Hästens’ Sleep SPA, Coimbra, Portugal: Pure Luxury Shuteye

The exclusive Hästens’ Sleep SPA in Coimbra, Portugal, features beds priced at €50,000, designed for ultimate comfort. With only 15 rooms, the boutique hotel offers customized pillows and “Bed Talks” to ensure perfect support for neck and head, providing a top-tier sleep experience.

Mandarin Oriental, Geneva, Switzerland: Medical Sleeping Clinic

Partnering with Switzerland’s first private medical sleeping clinic, CENAS, the Mandarin Oriental in Geneva offers a three-day program including an overnight polysomnographic test. This program analyzes sleep patterns to identify disorders and improve sleep habits, complemented by the tranquil Swiss landscape.

Almar Jesolo Resort & Spa, Jesolo, Italy: Sleep-Inducing Massages

Almar Jesolo Resort & Spa offers the Good Night Sleep program, featuring massages inspired by traditional Chinese medicine. These treatments, along with ‘good night’ infusion teas, aim to balance the body’s energy and promote restorative sleep.

Marbella Club, Marbella, Spain: Lifestyle Revolution

The beachfront Marbella Club in Andalusia offers a sleep-enhancing program that includes essential oils, Tibetan singing bowls, and a daily fitness routine. This comprehensive approach aims to permanently improve sleep habits and overall well-being.

The Cadogan, London, UK: Sleep Hypnotherapy

The Cadogan offers a unique ‘Sleep Concierge’ service, featuring meditation sessions with hypnotherapist Malminder Gill. The program includes a pillow menu and a weighted blanket to combat insomnia, with personalized hypnotherapy sessions available.

Equinox, New York, US: Comprehensive Sleep System

Equinox Hotel in New York City provides a holistic ‘Sleep System’ with luxury linens, handmade mattresses, temperature-regulated sheets, sound-blocking walls, and blackout curtains. This comprehensive approach ensures a comfortable and uninterrupted sleep experience.

ITC Hotels, India: Bedtime TV

ITC Hotels across India offer soundproof rooms with blackout shades and motion-activated floor lighting. Unique to these hotels is a Sleep TV channel featuring sleep-inducing music. Guests can also customize their mattress, pillows, and duvet to enhance their sleep quality.

Anantara Al Jabal Al Akhdar Resort, Oman: Peaceful Retreat

Located on the rim of a canyon in the Al Hajar mountains, Anantara Al Jabal Al Akhdar Resort offers a serene escape from urban stress. Their Slumber Guru Package includes in-bed foot massages and other relaxation techniques, set in a tranquil, nature-surrounded environment.

Conclusion

With innovative offerings like pillow menus, sleep concierges, and digital detox cabins, sleep tourism is providing travelers with unique opportunities to prioritize rest and improve their overall well-being. These specialized services cater to the growing demand for quality sleep, transforming vacations into restorative retreats.