Comiskey Group Acquires Eumundi Brewery at the Imperial Hotel
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Queensland’s Comiskey Group has acquired the iconic Eumundi Brewery from Lion, located within the historic Imperial Hotel in Eumundi, marking a strategic expansion into hospitality-driven craft beer production.
The acquisition not only secures the future of the Eumundi Brewery, originally established in 1988, but also adds a new dimension to the Comiskey Group’s hospitality portfolio. Known for its large-scale venues and entertainment hubs, the group plans to honour the brewery’s local legacy while elevating its presence nationally.
⦿ Strategic Highlights:
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The brewery will remain based inside the Imperial Hotel, a landmark in Eumundi.
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Comiskey intends to upgrade the brewery’s facilities, opening the door to new craft brews and nationwide distribution.
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The move aligns with Comiskey’s broader vision of integrating destination experiences, combining live entertainment, high-quality food, and now, house-brewed craft beer.
“This isn’t just a business acquisition—it’s a cultural commitment,” a Comiskey representative shared. “We’re keeping the Eumundi spirit alive while taking it further than ever before.”
As Australia’s hospitality landscape continues evolving, acquisitions like this signal a trend of hotel and venue owners vertically integrating operations—from food and beverage to unique experiences—to drive loyalty, profitability, and brand distinctiveness.
FALLZ HOTELS™ Insight:
Hotels and entertainment venues are no longer just places to stay or visit, they’re becoming immersive lifestyle destinations. Expect more hospitality groups to acquire or develop in-house F&B brands, especially breweries, distilleries, and kitchens, to create memorable guest experiences and diversify revenue streams.
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