Cinnamon Hotels & Resorts Joins Global Hotel Alliance: Expanding Horizons

FALLZ HOTELS™
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A New Chapter for Cinnamon Hotels

Cinnamon Hotels & Resorts, renowned for its vibrant hospitality and curated luxury, is now part of the prestigious Global Hotel Alliance (GHA). With this partnership, Cinnamon’s 17 hotels and resorts across Sri Lanka and the Maldives will join GHA’s portfolio, which spans 45 brands and 100 countries, offering unparalleled options for travelers seeking immersive and authentic experiences.

Highlights from the Cinnamon Portfolio

1. Luxury and Personalization:
   • Signature properties like Cinnamon Life at City of Dreams Sri Lanka and Cinnamon Bentota Beach deliver curated luxury and personalized service.
2. Urban and Nature Retreats:
   • Cinnamon Grand Colombo: An urban sanctuary in the capital.
   • Cinnamon Wild Yala: A wildlife haven near Yala National Park.
   • Cinnamon Dhonveli Maldives: Perfect for adventure and relaxation.
3. Diverse Experiences: From rustic charm at Habarana to surfing-friendly resorts in the Maldives, Cinnamon caters to varied traveler preferences.

Strategic Benefits of GHA Membership

GHA CEO Chris Hartley highlighted the alignment of Cinnamon Hotels with emerging travel trends such as relaxation, immersive experiences, and authentic stays. The alliance will enable Cinnamon properties to leverage GHA’s DISCOVERY loyalty program, benefiting from cross-brand activity and the DISCOVERY Dollar (D$) rewards system, creating seamless global travel experiences for guests.

Mikael Svensson, CEO of Cinnamon Hotels, expressed enthusiasm about joining GHA, emphasizing the opportunities this partnership creates for showcasing Cinnamon’s unique offerings to a global audience. The collaboration reinforces Cinnamon’s commitment to delivering memorable stays while connecting with like-minded independent hotel brands.

FALLZ HOTELS™ Perspective

At FALLZ HOTELS™, we recognize the significance of strategic partnerships like this one. Hoteliers can draw inspiration from how Cinnamon Hotels & Resorts leverages global alliances to elevate brand visibility, loyalty engagement, and guest experiences. This move underscores the power of collaboration in staying competitive in a dynamic hospitality landscape.

Conclusion

The inclusion of Cinnamon Hotels & Resorts in the Global Hotel Alliance marks a milestone for the brand and offers travelers unparalleled access to Sri Lanka and the Maldives. FALLZ HOTELS™ celebrates this development and encourages hoteliers to explore innovative strategies for growth and guest satisfaction.

Unlock the Power of Partnership with FALLZ HOTELS™

At FALLZ HOTELS™, we redefine what it means to connect buyers, sellers, and industry leaders. As the premier platform for private hotel sales, revenue growth strategies, and actionable insights, we provide the tools you need to maximize your property’s potential. Whether you’re optimizing for profitability or looking to secure the best value for your hotel, FALLZ HOTELS™ is your trusted partner in navigating today’s competitive hospitality landscape.

The FALLZ HOTELS™ Advantage

Empowering Growth & Success

FALLZ HOTELS™ is more than just a platform for connecting buyers and sellers. We are also a strategic partner in your success. By providing tools like Revenue Growth Assessments, we empower you to achieve measurable results. And here’s why it matters:

• Valuation Boost: A well-optimized hotel commands higher offers during private sales.
• Market Edge: Understanding and improving your revenue streams sets you apart from competitors.
• Tailored Insights: Our growing network of hoteliers allows us to share the best practices that work in real-world settings.

Why Partner with FALLZ HOTELS™?

Exclusive Benefits for Hoteliers

• Private Listing: With the hotel owenr’s explicit permission, FALLZ HOTELS™ offers a private listing service. This service markets the property exclusively to verified and trusted buyers registered on our platform, ensuring the utmost confidentiality and integrity. If your hotel matches the criteria specified by a buyer, it will be introduced to them. Prior to any introductions, the buyer will sign a Non-Disclosure Agreement (NDA), which can be provided to you as proof of confidentiality.
• Exclusive Access: Participate in our EXCLUSIVE & CONFIDENTIAL FALLZ HOTELS™ Hotel Industry Insights Survey and benchmark your performance against peers, and gain unparalled insights into buyer and guest trends.
• Complimentary Property Valuations: Discover untapped opportunities to optimize your hotel’s performance. See how strategic revenue growth can directly impact your hotel’s worth. Maximize your property’s value with smart strategies and attract the right buyers with customized insights. Build a stronger guest experience to boost profitability.
• Daily Industry News & Trends: Stay informed with exclusive updates that empower smarter decisions.
• Connected Community: Join a growing network of other hoteliers, industry leaders, and buyers who are shaping the future of hospitality.

Imagine the power of being part of the most trusted platform for hotel sales, assessments, and innovation. With FALLZ HOTELS™, you’re not just selling rooms, you’re building long-term profitability and value.

Ready to Elevate Your Business?

Take the first step today:

1. Unlock Your Hotel’s Potential: Receive a FREE Customized Revenue Growth Assessment when you register as a verified hotel owner.
2. Participate in the Hotel Industry Survey: Access aggregated insights to shape your decisions and stay ahead of trends. Contact FALLZ HOTELS™ for Survey Link.
3. Connect with Buyers & Sellers: Explore private listings and tailored strategies that maximize your impact.

Start Now and Transform Your Hotel.

Why Participate in the FALLZ HOTELS™ Survey?

• Confidentiality Guaranteed: Your responses and property details will remain strictly private.
• Exclusive Access: Access insights that can’t be found anywhere else.
• Industry Impact: Help shape trends and actionable strategies that benefit all participants.

At FALLZ HOTELS™, we believe in empowering you to lead the way in hospitality innovation. Let FALLZ HOTELS™ help you gain the insights and strategies you need to thrive in the ever-evolving hospitality landscape.

Unlock Exclusive Insights with the FALLZ HOTELS™ Hotel Industry Survey

Contact FALLZ HOTELS™ today for the survey link.

Ready to Transform Your Hotel?

Unlock Your Hotel’s Full Revenue Potential with a FREE Customized Revenue Growth Assessment

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Your Key to Smarter Hospitality Decisions

At FALLZ HOTELS™, we’re dedicated to keeping you informed about the latest developments in the dynamic global hospitality industry. As 2025 unfolds, we’ll continue to bring you expert insights, in-depth analyses, and updates on how hotels are evolving to meet the needs of hoteliers, investors, and stakeholders.

FALLZ HOTELS™ will be right here, guiding you every step of the way.