Uruguay’s Hotel Industry in 2024: A Growing Hub for Culture, Wine, and Sustainable Tourism and What’s Ahead for 2025
Uruguay’s hotel industry saw remarkable growth in 2024, driven by increasing international arrivals and a thriving domestic travel market. Coastal destinations like Punta del Este and Colonia del Sacramento reported high occupancy rates, while emerging regions such as Carmelo and Rocha attracted eco-tourism and wine enthusiasts. With investments in boutique accommodations, luxury resorts, and sustainability initiatives, Uruguay’s hospitality sector is poised for significant growth in 2025 and beyond, solidifying its reputation as South America’s hidden gem.