As hackers use fake login sites to exploit search results, businesses must adopt robust security practices to protect sensitive guest and employee data. Implementing tools like 2FA, careful URL checking, and employee education can safeguard your operations from phishing scams.
Review mining transforms guest feedback into actionable insights, helping hotels refine services, improve marketing, and stay competitive by understanding what truly resonates with guests.
The rise in fraudulent hotel bookings tied to visa applications is costing hotels millions in lost revenue. The Hotel Association of Canada is in talks with government officials to address the problem and prevent further damage to the industry.
Seasonal hotels often face revenue challenges during slower months like those approaching Thanksgiving and the winter holidays. By using strategic pricing, adjusting promotions, and offering creative packages, hotels can maintain profitability even during off-peak seasons.
As e-commerce and card-not-present transactions surge, the hospitality industry faces a steep rise in fraud. Adopting AI-driven solutions can empower hotels to stay ahead of fraudulent schemes, reduce chargebacks, and safeguard guest trust.
Independent hotels in Europe are not only abundant in room inventory but also pivotal for their unique offerings, local charm, and flexible service. Despite the allure of chain hotels’ resources and loyalty programs, independent properties hold crucial advantages, from personalized guest experiences to adaptable revenue strategies, empowering them to compete robustly for market share.
As contactless technology reshapes the hospitality industry, hotels face a critical question: how much are guests truly willing to pay for the convenience and safety these innovations offer? Understanding guest preferences and willingness to pay (WTP) for different services will be key to maximizing investment returns while enhancing customer satisfaction.
In a sluggish RevPAR environment, maximizing hotel revenue requires smart, adaptable approaches. By focusing on strategic team management, leveraging F&B programs, and optimizing sales efforts, hoteliers can unlock revenue opportunities. Three industry experts share key strategies for success.
Hotel uniforms are more than just attire—they are an extension of the hotel’s brand, functionality, and overall guest experience. From front desk staff to housekeeping, well-designed uniforms help shape first impressions and ensure practicality in daily operations.
Want to tap into the growing demand for long-stay bookings? Learn how to identify companies relocating employees to your city using LinkedIn Sales Navigator, a strategy ideal for industries relocating high-level specialists.
Hotels are rethinking traditional layouts by relocating reception desks from the ground floor to upper levels, unlocking prime real estate for more lucrative and guest-focused amenities. This innovative approach enhances the guest experience while maximizing the value of high-traffic areas.
Purchasing a hotel, whether a boutique gem or a cozy bed-and-breakfast, is a major investment with inherent risks and potential rewards. With careful planning, financial readiness, and expert guidance, this guide walks you through the crucial steps to making an informed and profitable hotel acquisition.
Boost Hotel Revenue: 20 Strategies & Emerging Trends - In today's dynamic hospitality landscape, hoteliers face the dual challenge of meeting the rising demand for travel while navigating economic headwinds. To maximize revenue potential, hotels must deploy effective sales strategies tailored to modern travelers' preferences and behaviors. Here are 20 actionable tactics to boost revenue and stay ahead of emerging trends in the industry.
Maximize performance with key reports covering revenue, guest satisfaction, and operational insights. Leveraging existing systems and smart integration, unlock essential metrics for informed decision-making.
Boost Hotel Revenue: 20 Strategies & Emerging Trends - In today's dynamic hospitality landscape, hoteliers face the dual challenge of meeting the rising demand for travel while navigating economic headwinds. To maximize revenue potential, hotels must deploy effective sales strategies tailored to modern travelers' preferences and behaviors. Here are 20 actionable tactics to boost revenue and stay ahead of emerging trends in the industry.
Hotel loans are indispensable for the profitability and success of hotels across the hospitality industry. They serve as a lifeline for hoteliers, enabling them to achieve various objectives and enhance cash flow essential for sustainable growth. From financing options tailored to different needs to the critical role of interest rates and debt service coverage ratio (DSCR), loans play a pivotal role in shaping the financial landscape of hotel businesses. Additionally, non-recourse loans and favorable loan terms contribute to mitigating risks...
In today's competitive hospitality landscape, hotels can unlock significant value by enticing guests to book directly. Discover how innovative solutions and strategic marketing initiatives empower hotels to create immersive online experiences, maintain rate parity, and drive conversions, ultimately maximizing revenue growth.
Prepare for an anticipated increase in travelers, with 72% of Americans planning to maintain or boost their hotel stays this year. Amidst inflationary challenges, effective hotel sales strategies are vital for thriving in the evolving hospitality landscape. Leveraging technology and innovative approaches is crucial, with 20 actionable tactics outlined to boost revenue and elevate sales performance. From upsells and direct booking incentives to social media engagement and strategic partnerships, hotels can optimize their sales efforts to cater to modern travelers....
Hotels, typically associated with leisure, luxury, and routine activities like business trips, found themselves facing unprecedented challenges amidst the COVID-19 crisis. As the pandemic disrupted the global tourism industry, hotels were swiftly adapting to new roles, serving as accommodations for medical personnel, quarantine facilities, or even makeshift hospitals.
Fraud poses a significant threat to the hospitality industry, with an estimated 5-6% of annual revenue being lost to fraudulent activities, as reported by the Association of Certified Fraud Examiners. Without robust fraud prevention measures in place, hotels risk damaging their reputation and financial stability, as well as losing valuable customers. To address this challenge effectively, hoteliers must be vigilant in identifying and mitigating various types of fraud, both external and internal, while also staying informed about emerging trends in...
