Spellbinding Escapes: Inside Hilton’s Enchanting ‘Stay Like’ Wicked Suite
Bringing Oz to Life in the Heart of Manhattan
This holiday season, Hilton and Universal Pictures have joined forces to craft a spellbinding escape at the New York Hilton Midtown. The ‘Stay Like’ Wicked suite, inspired by the cinematic world of Wicked, transforms the guest experience into an immersive journey through the Land of Oz. With the release of the much-anticipated film, the suite offers a behind-the-scenes look into the beloved universe, celebrating its characters, colors, and enchanting essence.
Enchantment in Every Detail
Stepping into the 625-square-foot Wicked suite, guests are greeted by decor inspired by Emerald City and beyond. Custom touches, like a hidden beverage bar disguised as a bookshelf, transport visitors to Shiz University and the Wizard’s Throne Room. The green and pink cocktails, paying homage to Elphaba and Glinda, offer a bespoke happy hour that fans won’t forget.
Every morning begins with a touch of Ozian magic—a mystical floating balloon delivering breakfast pastries and delights. Hilton’s hospitality ensures that every moment of the stay feels like a whimsical adventure, with magical surprises woven throughout.
Exclusive Keepsakes and Experiences
The suite isn’t just a stay—it’s a full-fledged experience that goes beyond the walls of the hotel. Guests will take home special Wicked-themed mementos, including:
- A whimsical backpack from the Wicked x Béis luggage collection.
- Beekman 1802 pampering products for a luxurious touch.
- OPI x Wicked nail polishes, inspired by the film’s vibrant hues.
- Premium Hilton products to elevate the stay.
- Fandango movie tickets to watch the film on the big screen.
For younger fans, there are special treats to ensure the magic is shared across all ages.
Immersive Experiences Meet Pop Culture
This suite is part of Hilton’s innovative ‘Stay Like’ series, a trend highlighted in its 2025 report. Themed suites inspired by pop culture and nostalgia have been on the rise, offering unique guest experiences that blend storytelling with hospitality. From iconic movie moments to cherished childhood memories, Hilton’s approach transforms a simple stay into an unforgettable journey.
“From the enchanting décor to themed touches, guests will feel like they have stepped right into the Land of Oz,” says Mark Sanders, General Manager of New York Hilton Midtown.
Book Your Journey to Oz
Located in the bustling heart of Midtown Manhattan, the Wicked suite offers more than just magical vibes. Guests gain access to the hotel’s Executive Lounge, perfect for unwinding with light bites between adventures. Whether you’re a fan of the film, a holiday traveler, or someone looking for an extraordinary experience, this is your chance to walk the yellow brick road—right from your suite.
Get a sneak peek or reserve your stay at hilton.com/StayLikeWicked. This unique offering combines the best of cinematic charm with Hilton’s legendary hospitality, making it a must-experience destination for movie lovers and travelers alike.
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